Fall 2011 brought ecological underwear EcoChic collection from Triumph which is claimed to be all natural:
Made from eco-friendly cotton grown without farm drugs and chemicals that promised superb softness and comfort. Natural coloring to prevent skin allergies.
Am not sure why the collection looks like to be meant for Asian market only? Does it mean that Europe, US wouldn’t be interested in “Natural and eco conscious series committed to respecting the environment.” ?
Anyways, photo-session sells, Nina Agdal adds up to that.
Triumph Asia http://www.triumph.com/hk/en/659.html
Collection: Triumph EcoChic Fall 2011, Asian market, Ecological underwear
Underwear model: Nina Agdal, Danish model, from Elite