There’s something wrong about the way Americans perceive how does a seductive lingerie should look like. When you think of a term “sexy lingerie”, at first all the not-so-stylish-rather-straight-to-the-point-dirty examples are popping up. And that’s the reason why strippers, who usually adopt that style easily, do not bring any effect on me – actually they look terrible usually and “sexy lingerie” is one of the reasons.
On the other point, thanks to hundred years of fashion evolution and cultural victories won, there are brands like Forrest&Bob, Andres Sarda or just the latest discovery – Kriss Soonik loungerie. They are obvious proofs of how sexually appealing and subtle at the same time undergarments can look like.
No wonder Kriss Soonik loungerie is simply blossoming with charm. Designed by Estonian, influenced by Nordic cultural winds and beauty of chilly landscape. Adding up UK’s inspiring chaos and movement, Kriss Soonik stands out as masters of subtle seductiveness.
Even bridal loungerie is much more playful and with less details from a standard image of bridal lingerie:
Kriss Soonik loungerie stands out as great example of contemporary design, that is adaptable to everyday use. Here are couple photos from a Spring Summer 2012 campaign, shot in Estonia:
And to all designers of cheaply looking lingerie that supposed to seduce but rather pushes away, Kriss Soonik Loungerie shows this:
Credits: Kriss Soonik Loungerie www.kriss-soonik.com
Loungerie Collections: Fall 2011, Spring Summer 2012
Models: Lotta-Marii Kingla, Marten Kuningas, Sai Bennett
Photography: Kristel Raesaar